Huckelberry Identity/Branding
Phrenology Graphic

Its difficult for a branding guy to brand himself — analysis leads to over-analysis which leads to micro-over-analysis, which often leads to nothing.

But even as a child, I was fascinated by 19th-century phrenology imagery and though the original concept was scientifically flawed, I hope my new interpretation visually conveys my obsession with everything-marketing.

Client: Huckelberry