Huckelberry

Multi-Media Creative

Imageworks Poster

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I designed this 24″ x 36″ poster for Imageworks specifically to highlight their printing capabilities. The 6-color piece features extraordinary ink coverage and registration as well as both gloss and matte varnish.

South Florida Boxing Direct Mail

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I created a 3-part direct mail campaign to increase membership for the Miami Beach-based, boxing & fitness club – South Florida Boxing & Fitness.

2018 Guide to Engineering Compensation

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In addition to naming 180 Engineering, I created their logo, corporate branding, website and marketing material including this 28-page, 2018 Guide to Engineering Compensation.

Click “view project” to see the entire document.

Companion Branding/Packaging

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I created the logo, identity, packaging design & marketing material for Companion, a blood glucose monitoring system for dogs and cats as well as ketone monitoring in dairy cattle.

MoRAA 50-Mile Yard Sale Poster

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I came up the low-cost, fund-raising/promotional idea of a 50-mile yard sale that would span the distance of the MoRAA – Missouri River Arts Alliance region. The concept was big and I wanted the graphics to be equally as big.

Gay Rights Bus Campaign

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Most of the advertising I’ve created only impacts commerce but the 1994 Miami Gay Rights Campaign that I designed changed attitudes and lives. The bilingual (English/Spanish) campaign ran for 3 months on 100 buses in Miami-Dade County and resulted in Miami passing a human rights ordinance protecting gays and lesbians from discrimination in the workplace and housing.

Read about the campaign and the ordinance in the New York Times.

Stat Trio Illustrations

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I’ve worked with clients in the medical device industry for over 15 years – creating both packaging and IFUs (instructions for use) that must strictly adhere to FDA regulations.

For the Stat Trio Lancing Device, I did the device illustrations and oversaw the IFU project, translations and final layout/release. This project was only English and Spanish, however I’ve overseen IFU projects that included translations in 24 languages.